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ecomice at IMEX Frankfurt 2022

· Destinations,MICE Business,ecomice,IMEX Frankfurt,Tourism

Productivity, passion, resilience, and innovation are essential factors in human progress and business success. Well-trained and highly motivated people in healthy, balanced environments are what power innovation, and it is real people who motivate other people. Human motivation is highly influenced by the recognition, interest, and sympathy of other individuals. This motivation is generated by positive interpersonal relationships that are curated with care, attention, empathy, and sound leadership.

"ecomice" can assist because it is a catalyst that employs responsible and eco-sustainable MICE experiences as a platform and context to educate, engage, motivate and/or recognize people - irrespective of whatever they do or wherever they work.

"ecomice" is a fascinating instrument that may also be employed to tackle many scientific, economic, organizational, health, social, biodiversity, climate, environment protection, and ecological challenges faced by humanity today - given expert planning, an ethical approach, clear communications, professional organisation, and memorable event delivery. Indeed, the MICE sector has proven over the past half-century that it can quite imaginatively and robustly adapt to changing circumstances and expanding global geographies.

"ecomice" will be a significant vehicle for live and hybrid events - because it will be one of the most sustainable, cost-effective, successful, and enjoyable options for educating, informing, inspiring, and connecting people from all over the world.

Changes only happen when we ourselves drive them onwards. So please contribute in whatever way or manner you can. One way of accomplishing this is to creatively present and promote innovative and sustainable eco-destinations, cities and programmes during - and indeed after - e.g., IMEX Frankfurt where "ecomice Partners" present to groups of interested "ecomice Explorers".

ecomice Spiritus Rector Johanna Fischer, and I would be delighted to work with you in developing and promoting such successful "ecomice" projects.

For this is a highly rewarding approach that will benefit both our planet and humanity as we explore wonderful new worlds of supply chain innovation and "ecomice" opportunity together. As Johanna Fischer writes:

"With ecomice we go to the roots instead of treating the symptoms. We create ultimate context between the needs of MICE event organisers and host destinations, we build bridges to knowledge and development strategies, and integrate ecological, economic, and social legacy aspects."

So, let's get our thinking caps on, and move forward with confidence and certainty, remembering always, that we are not alone, and that "ecomice for a Better World" is sustainable planning, trip design, and event delivery both for our Earth and for the MICE sector.

The inaugural ecomice Explorers programme took place at IMEX Frankfurt 2022. Ten event planners from nine companies and five countries visited six ecomice Partner Destinations for presentations and discussions on how they can organise sustainable MICE events for their corporate and association clients.

The presentations themselves were a novum because they departed from traditional destination marketing to highlight social and ecological policies, challenges, successes, co-operations, certification, and legacy initiatives - and how these could be incorporated into transparent, meaningful and memorable MICE programmes and participant experiences.

Destinations participating included:

Visit Scotland, Glasgow Convention Bureau, Faroe Islands Convention Bureau, visitBerlin - Berlin Convention Office, Freiburg Convention Bureau, Turismo y Congresos A Coruña, and the new TGA - Türkiye Tourism Promotion & Development Agency.

ecomice Explorer Wouter Claessens from Antwerp summed up his experience in a LinkedIn post:

1. Sustainability within tourism is a massive concept. For a travel project you rely on many stakeholders. Find the right partners whom you know have investigated sustainable supply chains in a thorough manner.

2. Transport accounts for the biggest amount of carbon emissions within a travel project. Flying is the worst student, but a lack of greener transport options in terms of time, price and logistic efficiency makes it hard to step away from it.

3. Many destinations are drawing the sustainability card, showing off all the social, green and economic actions they put in place. Which is a good thing. Sustainability incorporated into a tourism policy will soon be the commodity. Destinations ignoring this will miss the boat.

4. As long as we - humans - breathe, we leave a carbon footprint. The size of it depends heavily on your way of shopping, eating, living and … travelling. There’s nothing wrong to consider every now and then how you can lower this impact, taking (small or big) steps that suit you.

5. As humans, we are born to connect with each other and the world. Travelling is the best way to do so. Treasure every moment that you’re on the road or at a destination and realize the privilege you have to discover the world.

See also: ecomice explained

ecomice for a Better World by Dr. Patrick Patridge is now available to purchase from amazon stores online and worldwide in Paperback and in Kindle editions.

See, for example: https://www.amazon.de/-/en/PATRICK-PATRIDGE/dp/B09YVCLWY9/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1654595170&sr=8-2

 

Further Information at ecomice showcase on LinkedIn:  https://www.linkedin.com/showcase/ecomice

Please contact ecomice initiator and Spiritus Rector, Johanna Fischer, and ecomice Ambassador, Dr. Patrick Patridge, should you wish to be involved in creating and providing sustainable solutions.

© 2022 Dr. Patrick Patridge - https://www.patrick-patridge.com/#publications

 

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